Every business needs to have an accessible website that has no session time limit and is accessible to people with disabilities. An assistive technology, user friendly business website.
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WAI accessibility features
are swear words
to many
optimizers and
graphical web site designers. It's a lot more
technically challenging
to
make a website accessible.
When many
business web site designers can't even
write good web pages,
accessibility is not possible on the
beautiful web sites
they design.
What they don't understand, or won't admit is:
For proof, you only need to read the Advice for webmasters from Google.com.
Note: The bold text words are links to expanded explanations. Remember to press [backspace] to return to this page after reading the detailed explanation.
Design and content guidelines
- Make a site with a clear hierarchy and text links. Every page should be reachable from at least one static text link.
- Offer
a site mapto your users with links that point to the important parts of your site. If the site map is larger than 100 or so links, you may want to break the site map into separate pages.- Create a useful, information-rich site, and write pages that clearly and accurately describe your content.
Think about the wordsusers would type to find your pages, and make sure that your site actually includes those words within it.- Try to use text instead of images to display important names, content, or links. The Google crawler doesn't recognize text contained in images.
- Make sure that your
titleandalt tagsare descriptive and accurate.- Check for broken links and correct HTML.
Is accessibility important to search engines? Google just described both, good seo practices and good accessibility features!
Every successful business became successful
by
giving customers what they want.
Successful business web sites perform the same way. Including accessibility features
on
a business web site, shows you care about your customer's needs.
Good business features make customers want to come back.
Usable websites feature
accessibility components. That's also why
good web pages are always
W3C valid. Want to
find an accessible web site?
Unless you have a physical or mental disability, you may not even recognize an
accessible website. Although the
WWW
or (
internet ) and WAI developed
website accessibility guidelines in 1999, MOST business
websites remain closed to
people with disabilities
.
Accessibility is
an important component of
a good web page design.
Accessible web pages are far more user friendly
and so help any
business site
find more customers.
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Since very few
business websites are accessible,
building an accessible website
will immediately give you a
business credibility advantage over your competitors, because
accessibility improves search results.
Depending on the
accessibility conformance level you want, the
business costs to design
an accessible website, could easily be repaid by
making more sales in less
than a year. If
people with disabilities
could be part of your customer
demographic, don't miss an entire segment of
revenue generating business! You need
a good website for business and an
investment in accessibility can provide long term financial rewards.
Please read: Why
accessible links help.
Why write accessible pages
for more reasons to have an accessible website.
Accessible features help your website
get good search results.
As more people use portable devices like cell phones and pdas, business owners will need to consider how many potential customers might be trying to access information about a business using hand held devices. Setting up a mobile friendly version of your site, without all the graphics and fancy menus, might be a good business investment. In fact, W3C has a mobile validator to check for mobile standards compliance. According to W3C, valid mobile web pages the web page cannot exceed a 10K file size and 20K including both graphics and stylesheets. This means that both your graphics and information content for mobile versions of your site, must be concise. The case for a user friendly website is now stronger than ever. Mobile accessibility is quickly becoming important to commercial and retail store websites.
Should you find our
business website information useful and wish to
link directly to this web page,
simply copy and paste
the following link text onto any of your
site's pages:
<a href="http://www.seowebsitesdesigners.com/accessible_web_pages/accessibility_optimization.html">Accessibility is good business</a>
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Please note: Google does not permit direct searches from non-exclusive business sites and so they are not included on the search engine list. Please search Google directly at www.google.com
Search multiple search engines: yahoo . yahoo.ca . msn . msn.ca . alta vista . ask by pressing each search engine name.
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